The new Tannstikka is completed, and we are very pleased with the design. The Norwegian Association of Dental assistants asked us to refresh their membership magazine, and develop a more professional look and feel.
It should be white and crystal clear, the client said during our first project meeting. They were asked a range of questions, and challenged to re-consider their identity in order to better define the desired look.
The new magazine is clean and consistent yet not clinical. The colour palette is inspired by water, and based on eye-catching blue and turquoise gradients. The magazine format is smaller and neater, and “Tom & Otto” is a white glossy paper, which suits the magazine content about white enamel.