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A&O DESIGNS MEDIA E2E BRAND IDENTITY

A&O has recently unveiled the new corporate identity for MediaE2E; a strategic Media Technology Group with offices in Hong Kong and Mumbai. Their services include Media Technology Solutions, Media Domain Consultancies and Media Training Programs & Workshops.

The “span” logo is based on the concept of “Simplifying Future Complexities”. Me2e is hardwired to the media world. MediaE2E seeks out complex information, simplifies it, and provides the right solution through consultation and technology. The “span” logo derives inspiration from broadcasting. The logo reflects that Media E2E is the meeting point of technology, statistics, information and the knowledge of media.

The identity was color-coded to differentiate their three different services: Media Consulting, Media Technology, and Branded Entertainment Suites. The extensive visual branding program began with designing the new logo and creating graphic elements as well as company-unique presentation templates for different services. It also included designing the templates for direct marketing, newsletters, website and other collaterals. Mumbai 20.02.07